Masonville, Colorado~ a beautiful, picturesque little (un-incorporated) micro sized, unincorporated town (wide spot in the road) has all eight of the assets that every community shares. The fact that there really in no ‘town’ per-se, is not a problem. A skip away from Estes Park, Loveland and Ft Collins– it is still a slice of the wild west and feels like it is miles and miles from anywhere. (which it kinda is- an average of 30 miles to ‘anywhere’)
Masonville easily covers all the assets: Architecture, Art/Culture, Cuisine, Customs, Commerce, Geography, History and People.
“Every things fits into one of these categories, and every town- even a ghost town- has a story to tell about each one” – Kansas Sample Foundation
Here’s my ‘story’ on each element;
Geography– Masonville was originally platted in the Buckhorn Canyon following a small discovery of Gold. It is surrounded by the stunning foothills and rolling meadows leading up to Estes Park and the Buckhorn, Redstone and Big Thompson creeks. It is an area considered to be part of the beginning of the “Front Range”. Gold, Silver, Tungsten, Copper and Nickel have been found there along with a host of other lesser ores and small gemstones.
The winding roads leading into Masonville make it a popular destination for motorcyclists and bicyclists alike.
Art/Culture A part of Masonville holds a mini western ‘town’ and many sculptures and paintings. In part they tell a story about the West that Was and in part just for whimsy.
Commerce For a town with only TWO businesses, it sure is a busy place!!! The Masonville Mercantile is an incredible little year round Emporium that serves many markets- everything from unique gifts to the wedding and historical re-enactment markets. Their milliner even
makes award winning hats for the ladies at the Kentucky Derby. The Nostalgic West Leather Shop is a ‘go to’ shopping hot spot for all things leather. Dusters, cowboy hats, quality bike leathers (we have some from there!) gloves, gifts and accessories.
Cuisine – While there are no traditional food places to eat at in Masonville, each year there are a number of events from farmers markets to BBQ’s that draw huge crowds. – A great way to meet new people and enjoy the beauty of the area. (and there’s always the snacks at the Mercantile!)
People – Many of the local residents of the Masonville area have roots that run very deep. Members of the Milnor family has been in the area since the late 1800s.
Each year tourists from all over the world visit Masonville too. I have met people from England, Scotland and Australia while hanging out in Masonville!
Architecture – The Mercantile and the Hotel (now privately owned) were originally built closer to Buckhorn creek, but later moved to where they currently are. The store has been added onto over the years. But the authenticity of the wild west remains. Across from the store, is a small outdoor chapel and ‘wild west town’. Much of it was built with reclaimed lumber from original buildings to the area. Read here for some history on the Masonville store. Down the street, the old school is still there and has been turned into a private residence, as has the hotel.
History- Named for James R Mason, Masonville itself was originally platted in the 1890’s, though there were already families living in the area at that time. The Kitchens, Milner’s and Sheldon’s to name but a few. – The local history is rich with stories of cattle rustlers and mountain men, pioneers and tourists. And the life story of Cal Carter, Masonville’s last gold miner is quite extraordinary.
Customs- Where to start?? Many years ago the mercantile hosted the Masonville Mercantile Ball at the holidays. I am not sure if they still do, as we have been gone from the area a few years now and I have only been back in the summers.
But I do know that Masonville plays host to a number of Steam Punk, Wedding, SASS, bike runs, Sunday-go-to-meeting, BBQs, Farmers markets and more.
These are a continuance of the customs from olden days when people congregated at the local store for fellowship, to hear the news and get entertainment.
Stay tuned for more Kate’s 8 towns!
Katy is a speaker for rural and small communities and small business as well as a columnist for AgWeek. www.taitandkate.com for more information
What can I say- I like cheese. The cheesier, the better. I am a sucker for it every time. Especially the ones that you have your head in the picture. Leaping tall fences, cutting off traffic, abruptly stopping the car… I am guilty of all.
Thankfully my sons were always game for another stop on our adventures.
I think my love of Roadside Kitch began in the early ’70s with a long trip to the east coast and my first sighting of an oversized Bobs BigBoy! Or maybe it was Burma Shave that grabbed me with their signs…”The monkey took one look at Jim and threw the peanut back at him“(Dixon, CA)
Roadside attractions became wildly popular all over the US in the 1930s when we began to “See the USA in our Chevrolets” and continued well into the 60s. – They were to grab your attention and get you off the road and into town.
The general intent was that if they got you to stop to see the worlds biggest ball of twine, then you’d probably stay for dinner, get gas (think “eat at Stuckey’s and get gas”) and maybe even stay the night or do a little shopping.
The idea is still the same today, except most roadside attractions are now in predominately rural areas.
And I still stop at them. I doubt I will ever be too old to enjoy the novelty of roadside attractions.
An entryway says so much about a building. It is space that is often overlooked, but sets the tone for what is ahead.
What does yours say about you? It can tell us what type of business is in there. If it is open or closed.
Is yours welcoming? Does it tell a story? Spark the imagination? Tempt you?
An entryway can also be art. It can be so many things!
In Berthoud, Colorado a joint effort between the city, businesses and homeowners produced Entryways of Berthoud to showcase art and their community. They invited folks to submit photos of entryways and these were then turned into notecards and posters.
An entryway for a business has many functions and is an important part of the establishment itself. It may act as the local bulletin board in a rural community, or set the tone of the business.
An entryway can provide a striking entrance with uses of color and architectural details. Or lead into a more formal atmosphere with more subdued touches.
Similar to the beginning a chapter in a book, an entryway establishes a story that has yet to unfold.
An entryway is also a very affordable way to change a businesses dynamic. It is a spot where risks can be taken, and even on a limited budget, have a remarkable effect.
Think about the places you frequent. How do they make you feel? Welcome? Not so much?
We like our homes to be welcoming and inviting. Our businesses should be too.
How can you use your entryway to enhance your business or community?
Katy is a rural and small town /small business speaker, consultant, advocate & writer. She believes many small communities can grow from within using resources already at hand and creative strategies and leverage those to attract new families, businesses and customers. Do you want Tait & Kate to come speak to your community or group? Email us at email@example.com
In our previous post, A Sell is a Sell we talked about what a ‘sell’ is.
In Part 2 we cover the what a salesman’s job is.
Pretty simple really. Everybody wants something. Your job Is to figure it out.
Most customers want YOU to lead them to something or suggest something. And YES, you can do it without being a pest.
The power of suggestion is incredible!
So is knowledge. KNOW what you have and some great reasons WHY they need it.
When a customer comes onto your car lot, he’s in the market for a car. He obviously needs a set a wheels. All you have to do is find out which one.
When a customer comes into your jewelry store, They are looking for ‘special’. Find it.
When that same customer stops by you café… They are hungry. Suggest some items that are tasty.
A No-No- Do not sell your customer on something they truly can not afford.
Get the idea?
Today I read a question with interest- “What are the best sales practices or incentives?” This was geared towards obvious mega corporations and for encouraging better sales from their reps.
A Sell is a Sell. Pretty simple, huh?
I grew up in a family of salesmen. I sold my first car the day I turned 18. I was a veteran hash-slinger by 15.
What I know for certain, is that we all sell something every single day. The waitress upselling you rings instead of fries is Selling. The cashier at the market telling you the daily deal is Selling. The guy putting your roof on is trying to Sell you an upgrade. The dancer is selling you a story on her performance.
Everybody is a salesman!
Every time you try to convince your friends to go along with your crazy ideas- you are selling.
Every time you go to an interview, you are selling yourself. We use our salesmanship skills every single day.
It doesn’t matter if you are a doula, a waitress, a CEO, a crafter, a ‘salesman’, a coach, whatever you do-